The ultimate guide for making efficient SuperMetrics requests

🤖 Google Form for SuperMetrics requests 🤖

Below you find more information on how to submit a SuperMetrics request, step by step. If you have any questions or suggestion for improvements, please talk to Björn (open in Slack).

First of all: don’t be afraid to do anything wrong. There is no automatic process that starts as soon as you submit your request, it will always be a manual check. Sometimes someone will get back to you with some questions, and sometimes not.

Step 1

Describe the best fitting option. A weekly or monthly report will be updated daily with the KPIs that you wish. A dashboard request requires more data to be extracted from the platforms, and with more dimensions. If you want to extract benchmark data from one or several platforms, that’s a on-off that (in most cases) doesn’t need any updates.

Step 2

For requests connected to a specific campaign, it is important to know when the campaign starts. It’s almost never a good idea to start with a weekly report, for instance, before the campaign has started, as we need data to see that everything works properly.

With that said, there are occasions when we gain from building everything in beforehand, and it can be done rather efficiently. If that’s the case, you still need to provide the starting date here, and then make a note at the last input about “Please build this in beforehand”.

Step 3

Simply put, the client’s name (if the request is connected to a client).